Om Malik was kind enough to ask us to write a guest piece over at GigaOm. It’s a follow-up to some earlier ruminations of his on the direction television and media generally are taking.
We’ll be picking up where our book, Television Everywhere, left off and writing occasional example pieces (here, and possibly elsewhere) building on our core thesis of a viewer-centric strategic direction for TV.
The book is now available in a Kindle edition on Amazon, and should (soon?) be in Apple’s iBook store. If you’d like a complimentary electronic version email us or DM at @i2partners
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